Lifestyle Asia India is searching for an enthusiastic individual with a talent and passion for social media to create an attractive presence for the brand, while helping to develop the social strategy across APAC. A strong background in writing and editing, excellent time-management skills and an understanding of lifestyle and luxury brands are all essential, along with all the required knowledge of social media and digital content management.
- Manage social media for Lifestyle Asia India, including editing and ensuring content is on brand and of consistent quality
- Optimise company pages within each platform to increase visibility
- Ensure consistent growth in audience engagement, followers and traffic across all channels
- Liaise with the events and editorial team to ensure all events and stories are well publicised
- Create editorial calendars and syndication schedules
- Continuously improve by capturing, analysing and acting on social data / metric
- Liase with other BurdaLuxury markets on data / insights
- Make sure the Instagram, Facebook, YouTube, Twitter and other pages are looking attractive to the audience as well as clients
- Do regular health checks, clean ups and develop new strategies
- A passion for writing and developing engaging and creative social media content
- Degree in an appropriate field
- Good command over the English language
- Awareness of trends, news and what’s buzzworthy
- Proven working experience in social media management, digital media, creative copywriting or content management
- Excellent content development and y skills, as well as a creative tone-of-voice that captures the voice of the brand and engages the audience
- Experience using social analytics and content creation tools
- Great time management, attention to detail, and multi-tasking skills
- Confidence to work independently and productively as a member of a collaborative team
- Full of passion, energy and enthusiasm and eager to work in a fast-paced environment
- Immediate availability will be an advantage
- Basic knowledge of video editing is a must
- Has to have good knowledge about fashion, lifestyle, entertainment and pop culture.
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